For many homebrewers and small business owners, there's a big difference between purchasing directly from the cook or indirectly through a retailer. The profit they make from selling directly will allow them to effectively grow and expand. Wholesaling through a retailer is a highly efficient way to push out product, but not to optimize finances.
I would like to start a campaign to encourage purchasing direct and supporting our homebrewers. In order to accomplish this, I've set up numerous promotional discount codes for the major homebrewers. You can find them all here.
Even with these discount codes, there profits are far greater than with a retailer. I hope to see many homebrewers grow with the help of this new campaign.